Hali Helper

A Vibrant Website for a Multi-Talented Virtual Assistant

A fun, personality-packed website designed to attract overwhelmed business owners in need of support.

After the pandemic reshaped her career path, Hayleigh Watson founded Hali Helper—a business designed to provide virtual assistance, social media management, and graphic design services. While she had the skills and expertise, she needed a website that clearly showcased her offerings, connected with business owners in need of help, and reflected her vibrant personality.

project objective

The goal was to create a visually engaging, easy-to-navigate website that would streamline the client inquiry process while strengthening Hali Helper’s brand identity.

Industry:
Professional Services
Link:
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The Solution: A Custom Website to Highlight Hali Helper’s Services

We designed a five-page website that not only captured Hayleigh’s personality but also made it easy for potential clients to see what she offers and take action.

  • About Page: Sharing Hayleigh’s backstory and expertise to build trust and connection with visitors.
  • Services Page: A clear breakdown of her offerings—virtual assistance, social media management, and graphic design—helping clients quickly understand how she can support them.
  • Customer Stories: Featuring testimonials from happy clients to build credibility and social proof.
  • Shop Page: A dedicated space for digital products, allowing Hayleigh to diversify her revenue streams.
  • Contact Page: A seamless way for potential clients to inquire about services or book a call.

The website was built with SEO in mind, optimising content and images to improve search rankings and visibility, ensuring business owners searching for virtual assistance could easily find Hali Helper.

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Outcomes & Impact: Increasing Visibility & Client Bookings

  • Higher Engagement: The user-friendly layout and strong brand visuals increased time spent on the website.
  • Boosted Inquiries: A clear and structured service page led to an uptick in client bookings.
  • Stronger Brand Identity: The website fully reflects Hali Helper’s personality, making it stand out in the industry.
  • Monetisation Expansion: The shop page allows for passive income through digital product sales.
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"Hayley from WQ Creative was an absolute super star to work with! The whole process from start to finish was amazing and easy to follow along with, especially as such a time-poor small business owner. She outlined the strategy so I had a full understanding from the get-go and was able to create an utterly professional, effective and gorgeous website with the little brief I gave and was able to capture my brand beautifully! I have received sooo many amazing compliments on my website and I know that all the credit goes to her! Couldn’t recommend her enough!"

Hayleigh Watson
Hali Helper

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